- The Henri-Lloyd INEOS TEAM UK collection is available at www.henrilloyd.com
Henri-Lloyd are delighted to announce the long-awaited launch of the Official Henri Lloyd INEOS TEAM UK merchandise collection. The collection includes key on and offshore items the team wear during their day to day America’s Cup duties.
The collaboration between Henri-Lloyd and the team has resulted in a range of 13 versatile products, all in the team’s trademark colour palette of blood red, charcoal grey and navy with vibrant orange detailing. The collection includes a union jack peaked cap, next-to-skin tees, the team’s iconic red trousers and shorts, to highly engineered outer shells, designed for both the Solent and Auckland’s changeable conditions!
This is the second time Henri-Lloyd have supported a British team for the America’s Cup, they were the official performance partner to the British Challenger for their campaign for the 35th America’s Cup in Bermuda. Since relaunching the partnership in September 2018, the Henri-Lloyd development team have also been working closely with sailor, Nick Hutton, to design innovative high-performance sailing kit for Sir Ben Ainslie and the crew to wear on board the team’s newly launched AC75 race boat, Britannia.
Bringing the ‘Auld Mug’ home for Great Britain is the driving force for every member of INEOS TEAM UK, and it’s no different for the Henri-Lloyd team. The design and development team, working hand in hand with the sailing team, have strived to create the very best technical sailing clothing in the world. It’s a mission first set out by founder of the company, Henri Strzelecki, back in 1963 where he embarked on the journey to create the unthinkable when it came to foul weather gear.
“We are very proud to cooperate in development projects together with one of the World's most successful sailors and the British America's Cup team," says Hans Eckerstrom Chairman and controlling shareholder of Henri-Lloyd Group.
The partnership with INEOS TEAM UK is based on a 25-year relationship with Sir Ben Ainslie, who Henri Lloyd proudly supported from the start of his three-decade career in 1996 where he received a silver medal in the Summer Olympics.
"For many years Henri-Lloyd has provided the best performance products on the market. We are currently entering a new phase with new boat designs and new demands on performance. Henri-Lloyd’s designers have worked to produce innovative performance solutions that will enable us to achieve our optimal performance on the water", says INEOS TEAM UK Team Principal and Skipper Sir Ben Ainslie.
The Henri-Lloyd INEOS TEAM UK collection is available at www.henrilloyd.com